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Business Education Resources Blog

Articles of interest for business education, marketing metrics/analytics, entrepreneurship, and strategy.

10 Apr

Posted at 13:55h in Badges, Online Education, Sustainability

MBTN Academy announces the beta release of Sustainability1: Triple Bottom Line, the first in a new series that covers sustainability concepts and resources. The tutorial is authored by Samantha Svoboda, our faculty author expert in this area. This module serves as an introduction to the triple bottom line of people, planet, and profits, and provides a great stepping off point for frameworks, resources, organizations, and standards related to sustainability efforts across the globe....

02 Mar

Posted at 18:47h in Business Math, Excel Tools, Online Education, Operations, Optimization

This month's free tutorial preview is of our recently released Optimization 2 module, the second in a new series for operations and business math courses. At its core, linear programming seeks to find the best possible outcome from a set of linear constraints, often with the goal of maximizing or minimizing a particular objective. One of the highlights of this module is the exploration of the Microsoft Excel Solver add-in, which brings the power of linear programming to the fingertips of Excel users....

03 Feb

Posted at 15:32h in Marketing Analytics, Online Education, Statistics, Undergraduate

Statistics play a pivotal role in data analytics for helping us uncover patterns and relationships within datasets. Whether you're deciphering trends in finance, exploring healthcare outcomes, or investigating alternative social media marketing options, a solid grasp of statistical measures is crucial for drawing meaningful conclusions....

01 Jan

Posted at 07:30h in Entrepreneurship, Inventory, Online Education, Operations, Optimization

Best wishes for a joyful and prosperous New Year from MBTN Academy. We're looking forward to bringing you more analytical content in 2024 to improve your decision making skills. This month's free MBTN Academy tutorial tackles key economic decisions in inventory management. Efficient inventory management decision making is essential for manufacturing and retail businesses, where striking the right balance between ordering costs, inventory holding costs, and optimizing quantities is pivotal....

01 Dec

Posted at 08:09h in HR, Online Education

This month's free MBTN Academy tutorial covers HR staffing metrics including Cost per Hire, Time to Fill, Internal and External Hiring Costs, and Fixed and Variable Hiring Costs. Analyzing and optimizing these metrics enhance an organization's recruitment strategies, reduce hiring expenses, shorten the time to onboard new talent, and create a more agile and competitive workforce....

04 Nov

Posted at 13:14h in Marketing, Marketing Analytics, Marketing Management, Online Education

Marketing Variance Analysis is a crucial tool that allows organizations to evaluate and understand the differences between expected and actual outcomes. In this month's tutorial on Marketing Variance Analysis, we will delve into a high-level examination of the potential causes of variation in net marketing contribution....