Online Education Archives | MBTN Academy - Online Learning Tutorials, Problem Sets, and Certifications for Business Education
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Online Education

01 Sep

Posted at 13:36h in Forecasting, Marketing, Marketing Management, New Product Introduction, Online Education, Research

You've designed and run an experiment to determine the lift relative to a base case for various changes in marketing activities. Fantastic! But how does one extrapolate the results from the experiment to estimate the net economic impact of a change of a marketing variable? Learn some approaches in this month's free MBTN Tutorial!...

01 Jul

Posted at 08:43h in Online Education

Game theory is the study of strategic interactions where the outcomes for each participant depend on the actions of others. Rooted in economics and mathematics, it provides a framework for understanding competitive and cooperative behaviors in various contexts, from business negotiations to international relations....

03 Jun

Posted at 09:55h in Marketing, Marketing Analytics, Marketing Management, Online Education, Pricing, Strategy

This month's free MBTN tutorial addresses pricing decisions under conditions of constant elasticity, and is co-authored by Paul Farris and Phil Pfiefer of the Darden School of Business at the University of Virginia. Unlike linear functions, constant elasticity functions exhibit a different slope, but the same elasticity at each point on the curve. Discover how to find the profit maximizing price under these conditions in this month's tutorial....

03 May

Posted at 05:49h in Business Math, Online Education

Unlike simple averages that treat all data points equally, weighted averages assign importance to each number according to its relevance or 'weight'. Understanding how to properly use and interpret weighted averages can enhance your decision-making skills, whether in business, education, or even everyday personal finance. Learn more in this month's free MBTN tutorial!...

10 Apr

Posted at 13:55h in Badges, Online Education, Sustainability

MBTN Academy announces the beta release of Sustainability1: Triple Bottom Line, the first in a new series that covers sustainability concepts and resources. The tutorial is authored by Samantha Svoboda, our faculty author expert in this area. This module serves as an introduction to the triple bottom line of people, planet, and profits, and provides a great stepping off point for frameworks, resources, organizations, and standards related to sustainability efforts across the globe....

02 Mar

Posted at 18:47h in Business Math, Excel Tools, Online Education, Operations, Optimization

This month's free tutorial preview is of our recently released Optimization 2 module, the second in a new series for operations and business math courses. At its core, linear programming seeks to find the best possible outcome from a set of linear constraints, often with the goal of maximizing or minimizing a particular objective. One of the highlights of this module is the exploration of the Microsoft Excel Solver add-in, which brings the power of linear programming to the fingertips of Excel users....

03 Feb

Posted at 15:32h in Marketing Analytics, Online Education, Statistics, Undergraduate

Statistics play a pivotal role in data analytics for helping us uncover patterns and relationships within datasets. Whether you're deciphering trends in finance, exploring healthcare outcomes, or investigating alternative social media marketing options, a solid grasp of statistical measures is crucial for drawing meaningful conclusions....

01 Jan

Posted at 07:30h in Entrepreneurship, Inventory, Online Education, Operations, Optimization

Best wishes for a joyful and prosperous New Year from MBTN Academy. We're looking forward to bringing you more analytical content in 2024 to improve your decision making skills. This month's free MBTN Academy tutorial tackles key economic decisions in inventory management. Efficient inventory management decision making is essential for manufacturing and retail businesses, where striking the right balance between ordering costs, inventory holding costs, and optimizing quantities is pivotal....