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Topics in Marketing Classes Tag

14 Jun EMAC Presentation Highlights – MBTN Module Use in Marketing Classes

Posted at 05:02h in Marketing, Marketing Analytics, Marketing Management, Marketing Principles 0 Comments

For the EMAC conference held last month, I had prepared usage statistics regarding marketing classes and the selection of modules (topics) by faculty. These statistics proved to be valuable for both the MBTN faculty and individuals contemplating the use of MBTN. Moreover, the selection of modules can also serve as an indicator of the topics covered in marketing courses at business schools....